Humber Portfolio Show 2025
Art Direction / Event Planning / Social Media

Art Director & Photographer: Ayessa de Guzman
Social Media: Ayessa de Guzman & Victoria Stranges
Logo Design: Karl Dass

"Leave Your Mark"

The Advertising and Graphic Design program at Humber has caused such a creative pivot in my life. From meeting the most down-to-earth professors to creating long-term relationships, my time here was truly metamorphic. Aside from my competitiveness and ambition, the end goal for me was to always be the best to give back the best. After seeing the shows from previous years, I knew I could do better. 

I spent almost everyday surrounded by the kindest yet silently bold personalities. My peers inspired me and helped me discover different worlds of art and design. In my way of saying thank you, I wanted to show agencies that these students WILL get the work done while being sophisticated AND fun. Who doesn’t want a playful yet professional employee?

From creating the concept, distributing tasks, shooting the visuals, to presenting volunteer opportunities to first year students and hanging the artwork. This project was the spark to my fascination in art direction. Apart from being featured in RGD News, hosted at The Combine, the show was filled with friends, families, agencies, and was beyond successful.

In addition to all that, I also thought, “Well, I need a job so maybe I can really kiss some ass here.”